Oral history interview with Ramón Hernández, 1996 [videorecording].

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Oral history interview with Ramón Hernández, 1996 [videorecording].

Ramón Hernández begins with his backstage work as a celebrity photographer and tells about the start of his career as a publicist in the entertainment field. He provides anecdotes of his work for then-rising Tejano music star Selena and of helping Julio Iglesias early in his career. He reflects on freelance writing in San Antonio and on his role in the entertainment magazine market. He recalls his family background and childhood in San Antonio and his career in the United States Navy. He discusses the Tejano music market and debates the limitations of the term 'Tejano.' He comments on prominent Hispanic music artists and groups from Texas such as Freddy Fender, Trini Lopez, Vicki Carr, Little Joe, the Latinaires, Sam the Sham (Domingo Samudio) and the Pharaohs, Question Mark and the Mysterians, and the String-A-Longs. He describes the extent of his Hispanic Entertainment Archives and explains its purpose in exhibits for the Tejano Music Awards. He notes a trend in Tejano music from singing in Spanish toward singing in English and talks about Hispanic artist Gloria Estefan. He gives details of the development of Emilio Navaira's image and performance style and discloses Rosita Hernández as the first Hispanic entertainer to give beer endorsements in 1948. He attributes the Beatles' sound to Champ [sic, Chan] Romero's 'Hippy Hippy Shake, ' and cites the Beatles' preference for Cannibal and the Headhunters, a band comprised of Mexican American musicians, as the opening band for their U.S. tour. He expounds on the Mexican American roots of rock and roll, regales the city of San Antonio for neglecting its true Hispanic heritage, and explores his hopes to evolve his Hispanic Entertainment Archives into a Tejano music hall of fame and museum.

1 videocassette (VHS) : col. ; 1/2 in.Transcript : 42 p. ; 28 cm.

spa,

eng,

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Born in San Antonio, Texas in 1940, Ramón Hernández graduated from Breckenridge High School. He entered the United States Navy in 1960 and worked as a photographer for naval intelligence because he spoke five languages. During his naval career, he sidelined as an actor and photographer for Spanish-language celebrity magazines. When he retired from the U.S. Navy in 1983, he worked as a publicist for rising Hispanic entertainers and wrote freelance articles on Tejano artists. He founded the Hisp...

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